The brand will have a presence in Northern Ireland for the first time, writes Anthony Pearce.
Kuoni has announced partnerships with two independent travel agencies.
The company has added Feherty Travel, which will give the brand a presence in Northern Ireland for the first time, and TravelLab’s new store in Macclesfield, Cheshire, which is due to open later this year, to its portfolio.
It takes Kuoni’s portfolio of partnership stores up to a total of 12.
Both agencies remain fully independent, but benefit from the partnerships through marketing budget, in-store POS, training alongside Kuoni staff at their new head office in Dorking and educational places.
Both are featured on the back of Kuoni brochures as well as on the website where customers can book appointments direct.
Brad Bennetts, national sales manager for Kuoni, said: “The strategy that we have with our partner stores is strong and continues to work. These new investments that we are making are all about working hand-in-hand and sharing best-practice to build more business together.”
Feherty Travel managing director Scott Parker said: “We share the same customer service values and passion for travel as Kuoni and have a loyal base of customers looking for premium holidays worldwide, making this partnership a natural fit.”
Jai Porter, Managing Director of TravelLab said: “After a prosperous relationship with Kuoni over the years it felt like the right move to turn our brand new branch into a Kuoni partner store. Situated on trendy Chestergate we plan to make it a vibrant and edgy place where customers will want to come and be inspired by our team of experienced travel consultants.”